Thursday, August 18, 2016

Cleveland Golf Introduces 2 New Putter Lines: TFi 2135 Mallet Styles and Huntington Beach

(HUNTINGTON BEACH, CA) – CLEVELAND GOLF, focused on Where Scoring Matters and a global leader in wedge innovation since 1979, is proud to introduce two new lines of putters to help golfers perform better on the greens: TFi 2135 Mallet Styles and the Huntington Beach Collection. Both lines launch September 16.

Four new Cleveland Golf TFi 2135 putter models incorporate 2135 Raised Alignment and the True Feel Innovation (TFi) insert in modern mallet shapes. With 2135 putter technology, the sightline is positioned at the exact center axis of the golf ball – 21.35 millimeters from the ground – to help achieve perfect putting alignment regardless of address position. If your eyes aren’t directly over the golf ball at address, a sightline on the bottom flange can cause misalignment.

The TFi insert features a milled, copper-infused aluminum face over a soft polymer layer to enhance feel. This technology also helps redistribute approximately 90 grams of mass to the perimeter of the putter body, which raises MOI for increased forgiveness and more distance on off-center putter impacts.

Each TFi 2135 mallet putter has a clean design with few distractions to emphasize the raised sightline and focus the golfer’s eyes on alignment.

Three different models – Elevado, Mezzo and Cero – are available in 33”, 34” and 35” length options with a Lamkin Smooth Pistol grip at a Minimum Advertised Price (MAP) of $159.99. The Elevado is also offered in a Counter Balanced model, which features a heavier putter head (+35 grams) and Lamkin Smooth Pistol Counter Balanced grip (+70 grams) for additional putting stroke stability. The Elevado CB is available in 35” and 38” length options at $199.99 MAP (TFi 2135 Mallet Styles are available in right-hand only).

For golfers who prefer an oversized, paddle-shaped grip with minimal tapering, Cleveland Golf is featuring the WinnPro X 1.32” grip as a standard custom option. This comfortable shape is made with Winn’s tacky Excel polymer material and is designed to reduce wrist movement during the stroke. The WinnPro X 1.32” grip is available at a $10.00 MAP upcharge in TFi 2135 Mallet Styles.

The Cleveland Golf Huntington Beach Collection is a new line of milled putters with technology designed to deliver more consistent putting performance. Inspired by the beautiful setting of Cleveland Golf’s North America headquarters, these putters feature the classic designs that have been revered for generations with modern innovations that can help any golfer improve their scoring.

Each of the three different models – 1, 4 and 6 – features a tour-proven shape and is made from soft 304 stainless steel, which promotes a softer feel at impact.

A new Precision Milled Face has a coarse, diamond-shaped pattern that’s four times deeper than the previous generation, according to Cleveland Golf testing. The Precision Milled Face is designed for more friction at impact, which enhances feel and helps produce a more consistent roll.

The 1, 4 and 6 Huntington Beach Collection putter models are available in 33”, 34” and 35” length options with a Midsize Blue grip. The 1 model is available in right- and left-handed options, while 4 and 6 are available in right-hand only. A women’s version of the 1 is offered in a Midsize Pink grip at 32”, 33” and 34” length options in right-hand only. Huntington Beach Collection putters are available at $99.99 MAP each, and the WinnPro X grip is also available at a $10.00 MAP upcharge.

“Cleveland Golf is committed to delivering innovative scoring solutions to a wide range of golfers, and these new putter offerings provide performance benefits that can help golfers make more putts and have more fun on the greens,” said Brian Schielke, Senior Product Manager, Golf Clubs, Srixon/Cleveland Golf/XXIO North America. “We continue to push alignment technology with 2135 and provide real performance golfers can feel in the Huntington Beach Collection.”

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