Wednesday, November 22, 2017

Product Review: Legendary Headwear with CLOUD-FIT Technology

If you’ve ever stayed at a luxurious hotel and had the pleasure of sleeping with a technologically advanced pillow, you know the joys of their cooling features. Legendary Headwear has now brought that comfort to their already-impressive hat collection.

Introducing CLOUD-FIT technology. The interior sweatband in this collection boasts memory foam that has been infused with temperature-regulating gel. The C200 mesh-back cap has instantly become one of my go-to hats on - and off - the golf course.

“Why this hat?” one may ask. Well, since getting serious about protecting myself from the damaging affects of the sun, I’ve given up the romanticized idea of bronze glow on my face and always don a cap. Problem is, I often overheat and spend half my time removing the hat and wiping sweat from my brow. Problem solved. The C200 with CLOUD-FIT tech is as functional as it is fashionable.

If you prefer fitted caps over “trucker caps,” Legendary Headwear also offers the Perfecto-C and Cloud Elite hats with CLOUD-FIT technology. Both are stretch fit (available in S/M and L/XL) and offer “half pipe” CLOUD-FIT. The Perfecto-C is constructed of cotton, while the Cloud Elite is made from Diamond Pro performance fabric, designed to wick away moisture.

Check out the entire catalog at

Circling back to protection from the sun ... I recommend pairing the hat with a generous dose of sunscreen (minimum of SPF 30) and sunglasses for UV protection. Stay safe and look great for years to come.

Audemars Piguet invited an Impressive 'Dream Team' to Dubai for Second Golf Invitational of the Year

Dream team members (left to right): Tyrrell Hatton, Andy Sullivan, Branden Grace, Danny Willett, Lee Westwood, Ian Poulter, Peter Uihlein, Darren Clarke, Bernd Wiesberger

(Dubai) – Swiss Haute Horlogerie brand Audemars Piguet invited an impressive team of golf ambassadors in Dubai for its second Golf Invitational of the year.

Nine pro golfers joined the Audemars Piguet family at the Els Club to celebrate the end of the season. This unique family reunion gathered 72 Audemars Piguet watch collectors from all around the world, former Ryder Cup Captain Darren Clarke, 2016 Masters Champion Danny Willett, former world number one Lee Westwood, American pro Peter Uihlein, Englishman Andy Sullivan, 12-time European Tour winner Ian Poulter, Austrian player Bernd Wiesberger as well as last week-end’s champion Branden Grace and world number 16 Tyrrell Hatton as special guest.

Me and My Golf, the world number one golf Youtubers, acted as MC for the day, setting up a fun team challenge for the ambassadors on the driving range before sending them to captain their respective teams around the Els Club’s challenging 18 holes.

Through dedication and hard work, these athletes have constantly achieved the highest results and perfectly embody Audemars Piguet’s philosophy “To break the rules, you must first master them”. Bearing witness to its unfailing attachment to golf, Audemars Piguet has chosen to focus on this passion by effectively building one of the world’s finest team of golfers. Ben An, Bud Cauley, Paul Dunne, Emiliano Grillo, Miguel Ángel Jiménez, Andrew Johnston, Romain Langasque, Renato Paratore, Xander Schauffele, Henrik Stenson and Vijay Singh complete the Audemars Piguet Golf Dream Team.

Join the #APGolf discussion @AudemarsPiguet on Twitter and @AudemarsPiguetExperience on Instagram. For more information, visit

Pinehurst¹s Dormie Club Under New Ownership, Joins Network of Private Destination Golf Clubs

(LINCOLN, Nebraska) — Dormie Club in Pinehurst, North Carolina has been purchased by Nebraska-based golf investment company Hainoa, LLC, making it the latest addition to the Dormie Network—a network of destination golf clubs. Under new ownership, the renowned Coore-Crenshaw club will see a number of immediate renovations and upgrades (including the construction of a new clubhouse, halfway house, and on-site lodging accommodations) as it gradually returns to its original status as a private course.

Dormie Club is a short drive from the Village of Pinehurst, an area widely known as the Home of American Golf. Though not far removed from area conveniences, the club’s size and layout seclude its golfers from roadways and residential real estate, providing an unadulterated pure golf experience.

The highly anticipated 2010 opening of Dormie Club was met by rave reviews, including a No. 3 ranking in Golfweek’s list of best new courses. Designed by Bill Coore and two-time Masters champion Ben Crenshaw—who form one of the most renowned golf course architecture teams in the world—the 18-hole course features 110-foot elevation changes, three natural lakes, and an aesthetic that draws inspiration from the Scottish Highlands. “Dormie Club stretches across a massive 1,020-acre expanse of absolutely stunning land,” says Dormie Club’s Membership Director Mike Phillips. “It features a mix of pine trees and hardwoods and the beautiful 55-acre Coles Mill Lake that dates back to the early 1900s.”

Its Old World-design includes a number of reachable par fours, wind tunnels, bunkers positioned to stimulate creative strategy, and a 241-yard reverse Redan par three. The course features Bermuda fairways and tees with bent grass greens; it has five sets of tees and measures up to 6,883 yards with a rating of 73.7 and a slope of 138. It is currently ranked No.3 among the best courses you can play in North Carolina by both Golf Magazine and Golfweek and the 12th best course in North Carolina by Golf Digest.

Straying from its original concept, Dormie Club extended play to non-members almost immediately after opening and today remains a public course. As part of the Dormie Network, it will transition immediately from public to semi-private and eventually to private status with invitation-only membership by 2020.

Now under the management of Landscapes Unlimited, LLC, Dormie Club will see a number of critical course enhancements, as well as several large-scale renovations and improvements. Plans to construct a full-service clubhouse and halfway house are already underway. Landscapes Unlimited will also oversee the addition of lodging accommodations, including on-site cottages and executive suites.

“Dormie Club is a truly exceptional club that was conceptualized as and designed to be a high-end private course,” explains Zach Peed of Dormie Network. “Our vision is to make it one of the finest pure golf destination courses in the region.”

With the acquisition, Dormie Club joins the ranks of Briggs Ranch Golf Club in San Antonio, Texas; ArborLinks in Nebraska City, Nebraska; and Ballyhack Golf Club in Roanoke, Virginia as part of the Dormie Network. Corporate and national memberships include access to and full member privileges at all courses within the network—each of which is currently ranked among the top 10 in its respective state.

“Dormie Club is a renowned course,” says Peed. “It’s already a tremendous value to our current and future members, but the club’s incredible potential and the vision we have for what it can be make it an ideal addition to the Dormie Network.”

Golf Pride Users Sweep Season-Ending Points Races on All Four Worldwide Professional Golf Tours

(SOUTHERN PINES, N.C.) - Eaton announced that its Golf Pride Grips Division was the grip brand of choice for the winners of the recently completed 2017 Race to the CME Globe on the LPGA Tour and the 2017 Race to Dubai points competition on the European Tour. As the points season concludes, Golf Pride claimed all four points races adding its most recent victories to the already completed 2017 FedEx Cup and 2017 Charles Schwab Cup. 

With the conclusion of the points series season on all four tours, Golf Pride amassed a total of 140 victories in 2017, with the next closest competitor recording 13. In fact, the brand had 3 distinct performance grip models that claimed more victories than any of its competitors’ entire product lines. Golf Pride’s flagship MCC model claimed 24 victories, while the Tour-leading Tour Velvet won 61 events and the Tour Velvet Cord took 21 trips to the winner’s circle. The company’s fastest growing full cord grip, Z Grip, also achieved 12 tournament triumphs in 2017.

“The 2017 golf season is officially in the books, and we are very proud of Golf Pride’s showing on the worldwide professional Tours this year,” said Brandon Sowell, global sales and marketing director for Golf Pride. “We are honored to be the grip brand of choice for the best players in the world across all major Tours. Additionally, the fact that such a variety of our performance technologies continue to be trusted as the #1 Grip on Tour is validation for us to continually innovate.”

Each week, Golf Pride is the leading grip played from tee-to-green on TOUR with an average of 80% of pros trusting their performance technology in each event, without any paid endorsements.

For more information on Golf Pride’s entire 2017 product offering, visit

Tour Edge Announces Three Additional Lofts in New Exotics CBX Hybrid Line, New TrueLoft System

(RELEASE) - Tour Edge, Golf’s Most Solid Investment, officially releases three new lofts in their wildly-successful Exotics CBX hybrid line, making for six total lofts available in the new clubs that have earned significant usage and top finishes on the PGA Champions Tour.

The Exotics CBX hybrid is the first ever Titanium face, Stainless Steel body and Carbon Fiber sole hybrid design ever produced.

Tour Edge is adding three new lofts 17° 19°, 22° that will be available to tour players and consumers alike. The new lofts will begin shipping to Authorized Tour Edge retailers on December 15th.

Six different loft options makes the Exotics CBX the most extensive hybrid line available with more lofts available than any other manufacturer that has hybrids in play on the professional tours.

The Exotics CBX full line now consists of 16°, 17°, 18°, 19°, 20° and 22° in hybrids as well as four lofts in two different finishes available in the Exotics CBX Iron-Wood that was recently put into play on the PGA TOUR.

This unprecedented range in hybrid lofts provides a loft for every possible distance scenario and also provides the golfer the ability to expertly choose the best gaps for shots off the tee and/or shots from the fairway or rough. The Tour Edge R&D team expects an average of six to eight yards in between each loft, giving the Exotics  CBX a 36-48 yard distance range from 16° to 22°.

Tour Edge has implemented a new system for their Exotics CBX hybrids they call their TrueLoft System. Through extra quality control methods in the bending process of unfinished heads, plus a triple-check on loft and lie in the final stages of the club head making process, Tour Edge is committed to making sure that each  club head fits the exact loft that is listed on the club head.

“Tour players need to be dialed in to the exact yard with their hybrids, which can be a very hard feat to accomplish,” said Master Club Designer and President of Tour Edge David Glod. “With six available lofts and four more with our CBX Iron-Woods, we are making a commitment to the hybrid category like no one else in the  industry. We wanted to make sure that each loft serves its exact purpose and that is why we implemented the TrueLoft System in our R&D process. In the end, we end up rejecting more heads than what others would and that leaves us knowing that our investment is paying off in spades on the golf course.”

Tour Edge went the route of adding lofts instead of opting for an adjustable hybrid as they have done in the past despite the extra costs involved because of their non-willingness to sacrifice an additional 15 grams to the neck of the clubhead that is needed to facilitate an adjustable hosel.

“With Exotics, our design standards of efficiency and purity really go all the way to the top,” said Glod . “There is no wasted neck weight with these heads and there is zero face angle manipulation that is caused by a changeable hosel. The Exotics CBX design was made to be as pure of a tour design as they come so adding lofts  instead of adjustability was an easy call to make sure that we maintained that purity.”

The new Exotics CBX hybrid integrates new technology designed to push the boundaries of low-spin distance combined with tour-inspired feel and workability.

The new Exotics CBX fairway woods and hybrids were designed with a multimaterial construction that includes the top of the line in Beta Titanium, Hyper Steel and Carbon Composite materials. This unique combination of three different materials helps produce a penetrating ball flight that cuts through windy conditions  and lowers side spin rates for greater accuracy.

They are currently the only Titanium face fairway woods and hybrids available for sale in the U.S. market.

The Exotics CBX products feature a higher CG that is located slightly forward in the club head through the use of a carbon fiber in the sole, which is significantly lighter than stainless steel. This helps to increase ball speed and reduce spin, which makes  for less dispersion. Tour Edge’s extremely thin Beta-titanium cup-face enlarges the ideal hitting area on the clubs. The higher CG location minimizes spin for optimal low-spin distance and tour preferred penetrating trajectory.

“All Exotics products embrace new materials and manufacturing methods” said Glod. “We call it our material advantage and it’s the very DNA of all Exotics products; the CBX hybrid is our latest example of this ethos.”

Highlighting the face is the Exotics variable face thickness (VFT technology) for forgiveness on off-center hits and to promote faster ball speeds. It is brazed to stainless steel behind the hitting area which allows the face to flex more at impact.

The CBX hybrid comes with premium high-performance stock shaft options: Project X HZRDUS Black, Mitsubishi Rayon Kuro Kage Silver Dual-Core Tini. The clubs come standard with Lamkin Z5 grips. The suggested retail price is $249.99.

To find a Tour Edge retailer near you, call (800) 515-3343 or visit

Tuesday, November 21, 2017

Ben Hogan Golf Announces Factory-Direct To Consumer

  Serious Golfers Can Order Ben Hogan Products Exclusively at

(Fort Worth, Texas) - Ben Hogan Golf Equipment Company recently announced a 'factory-direct' distribution and pricing strategy that puts the consumer first! Ben Hogan products are now sold exclusively at The Company offers the high quality Ben Hogan products to serious, avid golfers with no additional charge for customization and at affordable factory-direct pricing.

2018 Product Line Up:
PTx irons are "The most technologically advanced Hogan irons ever." Each iron is co-forged from Carbon 1025 steel. The long irons incorporate a heavy tungsten insert while the shorter irons have a titanium insert allowing for the Center of Gravity to be optimized in each clubhead. This proprietary 'co-forging' process creates a Linear Center of Mass consistently positioned throughout the set. The PreciseLoft System provides for uniform 4-degree loft separation between all irons. This 'transitional' iron is designed for the serious player who is gaining skill and/or an accomplished player who may require game enhancement design features in his / her set.

- Available in right-handed and left-handed
- Sold in sets of 7 irons (4 iron - PW)
- 4 PreciseLoft configurations: low, mid, mid-high, or high lofts
- KBS Tour V or Tour 90 steel, or UST Recoil graphite shafts available
- Length, lie and grip size customization available with no upcharge
- Factory Direct Price:  $770.00 per set (steel or graphite)

Ft. Worth irons are "The most accurate and forgiving Hogan blades ever." Each iron incorporates a perimeter-weighted blade designed for low handicap players looking for the ability to work the ball with legendary Ben Hogan feel and feedback. The PreciseLoft System provides for uniform 4-degree loft separation between all irons. Each club is the set is designed with a dynamic progressive weight system that uniquely positions the mass of each individual clubhead to provide forgiveness never before thought possible in a forged blade. Designed for Tour through high single-digit handicap players.

- Available in right-handed (only)
- Sold in sets of 7 (#4 iron -PW)
- 4 PreciseLoft configurations: low, mid, mid-high, or high lofts
- KBS Tour V or Tour 90 steel, or UST Recoil graphite shafts available
- Length, lie and grip size customization available with no upcharge
- Factory Direct Price: $665.00 per set (steel or graphite)

Ft.  Worth Hi irons are the "Utility irons that you'll look forward to hitting." Each iron is designed to be a very playable and easy-to-hit long iron alternative. The utility iron features a hollow construction which promote a higher ball flight; perfect for long approach shots that require a steep, yet soft landing to hold a green. Ft. Worth Hi utility irons are available in each individual loft from 20-31 degrees. Ft. Worth Hi utility irons were designed to replace traditional #3 or #4 irons that can be difficult to get airborne, or they can be an alternative to many hybrid clubs for players of all ability levels.

- Available in right-handed (only)
- Sold in individual lofts from 20 - 31 degrees
- KBS Tour V or Tour 90 steel, or UST Recoil graphite shafts available
- Length, lie and grip size customization available with no up charge
- Factory Direct Price: $95.00 per club

TK wedges were "Engineered for accuracy. Forged for feel." The wedges offer a unique V-  SOLE for excellent versatility from any lie. Each wedge is designed independently to maximize performance to each loft. The TK wedges are offered in every degree 44 to 63 degrees. Unlike all other top-selling wedges, the TK wedges are forged providing excellent feel and feedback and have a 100% CNC milled face for exceptional spin.

- Available in right-handed (only)
- Sold in individual lofts from 44-63 degrees
- KBS Tour wedge flex (Black Pearl) and Tour 90 steel, or UST Recoil graphite shafts available
- Factory Direct Price: $95.00 per club

VKTR hybrids are a "Hybrid like no other" providing a unique combination of distance, accuracy, and forgiveness. Each hybrid utilizes tour-inspired shaping in varying heads sizes between 96 and 110cc. The VKTR hybrid features perimeter shot shaping Technology (PSST) which provides (4) moveable weights for the golfer to position independently to create the shot shape best for his / her game.

- Available in right-handed (only)
- Sold in individual lofts from 17 to 27 degrees
- UST iROD 75, UST Recoil 660, UST V2 or Aldila NV 85 graphite shafts available
- Factory Direct Price: $135.00 per club

For more information, visit

Honma Golf Opens Southern California Gallery Store

(HARBOR CITY, CA) -  Honma Golf USA - one of golf’s highest-end equipment brands – last night opened a gallery concept retail and club fitting space within the popular Roger Dunn Golf Shops’ Santa Ana, Calif. 60,000-square-foot superstore.

Golfers, media and even Hollywood celebrities attended the opening gala, and were awestruck by what they experienced at the 500-square-foot, Honma-dedicated space that features the luxury brand’s clubs, bags, apparel, accessories and more.

“We heard so many positive comments from attendees,” says Adam Sheldon, general manager of Honma Golf USA. “People said they were impressed by the uniqueness of this space. It merges a club fitting and retail experience in a totally different way. We call it our gallery. While other major brands have stand-alone areas in the store, our spot is clearly a point of differentiation in the golf business. Honma is all about top-end, high-quality products. Golfers deserve quality and aspiration in their game, from the clubs they play to what they wear. And that’s reflected in our gallery and its design. It looks and feels different than any other brand in the marketplace.”

The gallery showcases the brand’s TOUR WORLD, BERES and Be ZEAL products, including sets that sell for up to $50,000 -- giving visitors an opportunity to touch, feel and hit Honma clubs, while learning about the brand and experiencing its performance and quality in the dedicated fitting bay. “It ties all of our products together, so people really get a feel of Honma,” says Sheldon. “It’s a complete brand experience -- a one-stop shop for everything we offer.”

Executives at Worldwide Golf Shops, which owns Roger Dunn Golf Shops, are thrilled with the new gallery. “It brings a different customer into our store,” says Al Morris, president. “Honma is committed to the U.S. market, and we believe it will be a major player. This niche concept has a little Las Vegas in it: It’s cool-looking, high-tech, and the display quality is perfect for the brand -- similar to what Honma does with its products. It gives Honma a 500-square-foot opportunity to relay a specific message. A lot of our customers have heard of Honma but are not familiar with its products. Once they come in and see the products, the technology, the display and the uniqueness of the products, they will be wowed.”

The new Honma gallery is located at 1421 Village Way in Santa Ana, Calif.

For further details on Honma Golf, visit

Whirlwind Golf Club To Host Final Stage Of Tour Qualifying Tournament

(Chandler, Ariz.) – Whirlwind Golf Club at Wild Horse Pass in Chandler, Ariz. will host the Final Stage of Tour Qualifying Tournament December 7 through 10. The four-day, 72-hole, stroke-play competition will include approximately 138 golfers and will determine each competitor’s status for the 2018 Tour season.

The Tour is the developmental tour for the PGA TOUR, and features a mix of rising stars and proven veterans looking to regain their TOUR cards. Those who are inside the top 25 of the Tour money list at the end of the Regular Season are awarded PGA TOUR cards for the next season. An additional 25 cards will be handed out at the conclusion of the Tour Finals. Since 2013, the Tour has been the pathway for those seeking to earn their PGA TOUR card. The Qualifying Tournament, which had previously been the primary route for qualifying for the PGA TOUR, has been converted as an entryway to the Tour.

Twelve First Stage events were conducted throughout late September and early October in locations across the country from Florida to California. All five Second Stage events are taking place in November, with the Qualifying Tournament Finals set for Whirlwind Golf Club at Wild Horse Pass in Chandler. Players who advance to Qualifying Tournament Finals will be assured of at least conditional status on the Tour in 2018.

The Final Stage of Tour Qualifying Tournament will be played on Whirlwind’s two Gary Panks-designed golf courses – Devil’s Claw and The Cattail. Since opening in 2000, Whirlwind Golf Club has established itself as one of Arizona’s top professional tournament venues, having hosted events for the PGA of America, the USGA, and the Tour's Gila River Golf Classic. In addition to professional tournaments, Whirlwind hosts numerous charitable events for organizations including the Boys and Girls Club, City of Hope, Cox Charities and the Arizona Diamondbacks Foundation.  The Tour’s Gila River Golf Classic presented by Wild Horse Pass was held from 2001 to 2005 and played on the Devil's Claw course for the first two years, then shifted to the Cattail course for the final three years.

For more information on Whirlwind Golf Club at Wild Horse Pass, visit or call 480-940-1500. For more information on the Final Stage of Tour Qualifying Tournament, visit

For additional news and information, visit

TecTecTec Announces Black Friday Sale on Golf Laser Rangefinders

20% Off Amazon’s No.1 Category Seller

(Vannes, France) – TecTecTec – maker of technologically-advanced yet affordable laser rangefinders for golf, which are Amazon’s No. 1 category seller – is offering 20% off any of its renowned golf laser rangefinders in celebration of Black Friday and Cyber Monday.

The biggest sale in company history, this special offer is only available on TecTecTec’s website starting Wednesday, November 22 through Monday, November 27. Along with the holiday discount, customers can take advantage of TecTecTec’s customary free shipping, a two-year warranty and 30-day full refund guarantee, offered exclusively online at

“Our affordable, top-quality rangefinders make the perfect gift for golfers this holiday season,” says Renan Lore, Director of TecTecTec. “Shoppers looking to save during our biggest sale of the year can help keep any avid golfer well equipped and on the course year-round.”

TecTecTec offers a variety of cutting-edge models, including the recently launched VPRODLX 1K, popular VPRO500 and VPRO DLX. Each is available in standard and “S” editions, which feature PinSlope Technology to calculate elevation-adjusted distance to the target. All TecTecTec rangefinders are engineered to the highest standards and priced affordably for all budgets.

TecTecTec rangefinders features three unique scanning modes – Pinsensor measures overlapping targets, including flagsticks and wooded areas; Target Priority displays distance of the closest subject; and Scan Mode helps read distances to hazards. Precise within one yard, the company’s renowned products have an ultra-clear, multi-layered optical lens for excellent visual clarity and 6x magnification with diopter adjustment.

Monday, November 20, 2017

Product Review: BroBasket Gift Baskets

BroBasket packages just about anything for the man on your list
You send your wife or girlfriend flowers and she’s overcome with emotion and gratitude. Unfortunately for her, there really hasn’t been an equivalent for men. That’s where the idea from BroBasket was born.

Golf items in the "Serious Golfer" basket
BroBasket offers just about anything a guy could want - from booze to junk food and so much more. We checked out the “Serious Golfer Gift Basket.” Golf-specific items in this bundle include: a BroBasket towel, sleeve of Callaway Superhot 55 balls, a DIV Pro 6-in-1 divot tool, and two sets of BroBasket tees and ball marks.

That’s not all, however. Golf is a thirsty sport, so BroBasket includes three bottles of Vitaminwater Zero. Hungry at the turn? Munch on Teriyaki beef jerky from Jack Links. Meat not your thing? There are also a couple packages of cranberry health mix or two Kind bars. The pair of coasters from Stone Brewing are an added touch to protect the table from your chosen 19th-hole beverage.

Speaking of beverages ... There are also whiskey, scotch, bourbon, rum, vodka and tequila baskets. For those who like to indulge, but not so strong, there are beer baskets - craft, domestic and imports - too.

The options don’t end there. BroBasket offers coffee, barbecue, health food, jerky and more.

Nothing mentioned trips your trigger? Customize your own basket with the aforementioned items or add wine, cigars, popcorn, chocolate ... .

As you can see, the sky is just about the limit for BroBasket. Your favorite golfer, graduate, groomsman, etc. will love what arrives. Log onto to start the process immediately.
All items in the "Serious Golfer" basket

Rolex Testimonee Jon Rahm Claims Rolex Series Finale at the DP World Tour Championship, Dubai

(Jumeirah Golf Estates, Dubai) – Rolex Testimonee Jon Rahm has been crowned the champion at the 2017 DP World Tour Championship, Dubai, the culmination of the Race to Dubai and part of the inaugural Rolex Series at the Jumeirah Golf Estates Earth Course.

This victory marks the third win of the 23-year-old’s professional career, including the Dubai Duty Free Irish Open in June 2017, which is also a Rolex Series event.

Moving to number four in the Official World Golf Rankings, the Spaniard commenced his final round in second place, courtesy of rounds of 69, 68 and 65; adding a fourth round in the 60s (67) to take his tally for the tournament to a winning 19-under-par.

The win also caps a week in which Rahm was awarded the Sir Henry Cotton Rookie of the Year at the start of the week, following in the footsteps of fellow Rolex Testimonees José María Olazábal (1986), Colin Montgomerie (1988), Thomas Bjørn (1996), Paul Casey (2001), Martin Kaymer (2007) and Brooks Koepka (2014).

When asked how it feels to be the DP World Tour Champion, Jon Rahm, said: “It’s a very special feeling. What I’ve done this year, especially on the European Tour, to actually be a Rolex Series champion, and now two-time Rolex Series champion and winner of the DP World Tour Championship - it’s something unbelievable.” 

In joining fellow Rolex Testimonee Matthew Fitzpatrick as a winner of the DP World Tour Championship, Rahm has also enhanced his campaign to be part of the 2018 European Ryder Cup Team, taking place in Paris at Le Golf National in September 2018 and captained by Rolex Testimonee Thomas Bjørn.

More information:

Pitchfix Introduces New Divot Repair Tools

Hybrid 2.0 and the XL 3.0 will debut at the 2018 PGA Show in Orlando

(NEW YORK) – Pitchfix USA, a global market leader in switchblade divot tools and other golf products, announced the introduction of its latest divot repair tools - the New Hybrid 2.0 and the XL 3.0. Both will be on display at the 2018 PGA Show in Orlando, along with the award winning Fusion 2.5 which was introduced in early 2017 and would make a great gift idea for the upcoming holidays.

The Pitchfix Hybrid 2.0 will replace the current Hybrid model and will be added to the new design direction started with the Fusion and original lines. The new model features a pencil sharpener and rubberized soft touch ABS handles.

The new XL 3.0 completes the Pitchfix line of divot tools new designs. The XL 3.0 has a rubberized front handle, Aluminum sheets and a large logo imprint area on the back, creating an ideal product for dual branding.

 “As a leader in the divot repair tool category, we continue to look for new ways to introduce more efficient and great looking products,” said Bart Fokke, President, Pitchfix USA and Canada. “The Hybrid 2.0 and XL 3.0 will take our line to the next level.”

Pitchfix Hybrid 2.0 key Specifications:
- Removable branded ball marker
- Aluminum colored sheets
- Integrated pencil sharpener
- 17 color combinations to choose from

Pitchfix XL 3.0 key Specifications:
- Switchblade function
- Large imprint capability
- Available in six colors
- Removable branded ball marker

The Pitchfix Fusion 2.5 continues to help reduce pitch mark repair damage to greens. Pitchfix’ patented technology featuring a three-pronged metal retractable system out performs all other divot repair tools and is available in a switchblade model.

The Fusion 2.5 Pin features: ABS rubberized handle for soft touch and grip; colored aluminum trims; Shiny colored button trims; built in pencil sharpener; Patented divot repairing pins ; Removable 1 Inch ball marker and 14 color options. The MSRP of $15.90 (down from $16.50) is due to an improvement in the production cycle.

All Pitchfix models remain highly customizable for promotional gifts and corporate branding.  Currently, the Pitchfix products are available at many top U.S. retail outlets such as PGA Tour Superstores.  For more information, visit

 “Reports indicate that the average golfer leaves about 12 ball marks during a typical round of golf,” said Fokke.  “That can result in more than 700,000 ball marks per year on an average golf course. Add to that the players who do not repair their ball marks and the high percentage of improper repair from conventional two prong divot tools, and the potential maintenance savings with the Fusion products could be as much as ten percent.”

Tour Edge Exotics CBX Gains More Traction at Season-Ending Champions Tour Event

Exotics CBX Iron-Wood Makes Debut on PGA TOUR in Mexico

(RELEASE) - Tour Edge finished the season strong on the PGA Champions Tour with one more CBX Exotics metalwood in play at the season-ending Charles Schwab Cup Championship this weekend.

The Exotics CBX fairway woods and hybrids are the first ever Titanium face, Stainless Steel body and Carbon Fiber sole hybrid design ever produced.

Despite the only consideration for playing the Exotics CBX fairway woods and hybrids being performance-based, the Exotics CBX ranked in the top eight models in play in both the hybrid and fairway wood model counts over the last four events of the season. Tour Edge had the 5th most metalwoods in play among active manufacturers over the last month on tour, according to the Darrel Survey.

Only players ranked in the Top 36 on the PGA Champions Tour made it to final event this week in Phoenix. Even when the stakes were highest at the end of the season, five new players that had never played a Tour Edge club in a professional event changed to the new Exotics CBX over the last four weeks of the Champions Tour.

Exotics CBX clubs earned three Top 5 finishes, four Top 10’s and five Top 20 finishes in the 2017 Champions Tour despite only being introduced to players at five total events this season.

Also this week on the professional tours for Tour Edge, an Exotics CBX Iron-Wood made its debut on the PGA TOUR at the OHL Classic in Mayakoba in the bag of the #1 ranked player on the 2017 PGA Tour Latino américa Tour.

“The entire Exotics CBX line was designed with the tour player in mind,” said Chief Designer and President of Tour Edge David Glod. “It was designed to spin less and with a forward CG. Now these spin-killing woods have taken on a life of their own as far as the buzz that’s out there on how they perform. We have received more requests from tour players, college golfers and mini-tour players on these products than anything else we have ever released and they are starting to make their way onto the PGA TOUR on their own accord.”

The new Exotics CBX fairway woods and hybrid were designed with a multi-material construction that includes the top of the line in Beta Titanium, Hyper Steel and Carbon Composite materials. This unique combination of three different materials helps produce a penetrating ball flight that cuts through windy conditions and lowers side spin rates for greater accuracy.

They are currently the only Titanium face fairway woods and hybrids available for sale in the U.S. market.

The Exotics CBX features a higher CG that is located slightly forward in the club head through the use of a carbon fiber in the sole, which is significantly lighter than stainless steel. This helps to increase ball speed and reduce spin, which makes for less dispersion. Tour Edge’s extremely thin Beta-titanium cup-face enlarges the ideal hitting area on the clubs. It is brazed to stainless steel behind the hitting area which allows the face to flex more at impact.

This has led to independent robot tests that have shown the Exotics CBX to average more than 16 yards longer in distance than several of the best selling fairway woods on the market. The Speed Ramp sole design on the Exotics CBX products provide reduced turf interaction so the club can maintain its speed through the hitting area.

The Exotics CBX Iron-Wood that was put into play on the PGA TOUR this week is a club that features a new ground-breaking high-tensile steel ‘L’ cup face design that pushes the classic iron-wood design to provide maximum forgiveness and explosiveness off the face. Delivering powerful distance with minimal spin, the CBX takes aim at players who want hybrid performance combined with the feel and workability of a traditional forged iron design.

The Tour Edge Exotics CBX fairway woods, Exotics CBX hybrids and Exotics CBX Iron-woods have already shipped to select authorized Tour Edge retailers and are available for purchase immediately. To find a Tour Edge retailer near you, call (800) 515-3343 or visit

Cobra Golf, Arccos Partner to Introduce First Smart Set of Clubs that Automatically Track, Analyze Stats

Every KING F8 and F8+ Club Comes Standard with COBRA CONNECT, Utlizing an Arccos 360 Sensor Embeded in the Grip, For Access to Golf’s #1 Performance Tracking and GPS System

(Carlsbad, Calif.) - Cobra Golf, a leader in golf club innovation and technology, recently introduced the first ’smart’ set of clubs – the KING F8 AND F8+ line up featuring COBRA CONNECT Powered by Arccos.

Combining state-of-the-art golf club engineering with next-level performance tracking, each COBRA CONNECT club comes standard with an Arccos sensor embedded in the grip end. This allows users to automatically track and and analyze their performance with each club and across all game aspects. System features include:
- AUTOMATIC SHOT TRACKING – No tagging, tapping or other disruptions
- RANGEFINDER GPS – Exact distances to any point on 40,000+ courses
- SMART DISTANCE – True distances for every club in your bag
- TOUR ANALYTICS – Strokes gained, handicap breakdowns for driving, approach, chipping, sand & putting

“At COBRA Golf, we believe that using advanced analytics to make smarter, data-driven decisions on the course can dramatically improve the performance of any player. That’s clearly supported by Arccos 360 users improving by up to five strokes after using the Arccos system for one year,” said Mike Yagley, Senior Director of Innovation/AI for COBRA Golf. “By delivering the first-ever fully connected set, we’re helping more players make better informed decisions about their practice time and on-course club selections, so they can stand over each shot with more confidence, play better golf and shoot lower scores.”

First introduced in COBRA KING F7 and F7+ drivers, the COBRA CONNECT Powered by Arccos system will now be extended throughout the entire F8 family, including Variable and ONE Length F8 Irons, Fairways, Hybrids and Drivers. Consumers who purchase a standard 7-piece set of F8 irons in any configuration (iron or combo sets) will also receive additional Arccos 360 screw-in sensors to round out their 14-club set, ensuring that consumers have a fully connected experience.

“Golfers of all ages and abilities would love to improve their games, and the F8 family with COBRA CONNECT gives them an easy way to do just that. Through detailed analytics golfers will better understand which aspect of their game will benefit from additional practice, and they can take that information and use it to improve,” added Yagley. “Even better, opportunities to share those improvements, memorable rounds and key shots with friends or other COBRA CONNECT users, adds another layer to their game enjoyment, which is the ultimate goal for us at COBRA Golf - to help golfers play better golf and have more fun while doing it.” 

COBRA CONNECT players using the Arccos 360 app will also benefit from a five-round preview of golf’s first artificial intelligence platform – Arccos Caddie. Developed in partnership with Microsoft, Arccos Caddie shows a player their optimal strategy on any hole by analyzing every shot you’ve taken with Arccos, as well as 120 million+ shots hit by the Arccos community and 368 million geotagged data points on more than 40,000 courses. Powered by the Microsoft Azure cloud, Arccos Caddie accounts for precise elevation data and weather conditions, including forecasted wind speed, wind direction, precipitation, temperature and more.

“This is a seminal moment in golf. For 500 years, the golf club has been comprised of three elements: the head, the shaft and the grip. Our work with Cobra is changing that forever,” said Sal Syed, CEO and Co-Founder of Arccos. “This is the first time that a fourth component – an Arccos sensor – is coming standard with the club. We believe that through our groundbreaking partnerships with Cobra and Microsoft, golf is now formally entering the data age.” 

For more information on the entire KING family of products, visit Join the conversation using #CobraCONNECT or #KINGF8.

For more information on Arccos, visit

PGA Value Guide Launches Holiday Trade-In Promotion

(Raleigh, NC) – The PGA Value Guide – the national standard for golf club values – launched its second annual Holiday Trade-In Promotion for golfers to receive up to 30% extra value when they trade-in their golf clubs at

Golfers using the PGA Value Guide can select to receive either cash or PGA credit when trading in their clubs. This PGA credit can go towards the purchase of new golf equipment at one of over 5,000 local golf shops or online retailers, such as, all of whom employ PGA Professionals.

“The PGA Value Guide has long been the most trusted resource to help millions of golfers receive fair value for their golf clubs,” says Doug Smith, Vice President of Business Development at Global Value Commerce, owner of the PGA Value Guide.­­­­­ “The Holiday Trade-In Promotion brings consumers even closer to that new set of clubs by putting some cash in their pockets for the holiday season.”

Golfers use the PGA Value Guide to research current trade-in and resale values for thousands of models and brand name golf clubs. Consumers can view current trade-in promotions, product information and find local PGA Professional-staffed golf shops where they can get properly fitted into the latest golf club technology.

A recent consumer survey shows a record high 75% of golfers are interested in trading in their golf clubs. The timing couldn’t be better as today’s high performance drivers, fairway woods, irons and putters generally realize a good return on investment in-trade. The PGA Value Guide has been recognized as the national standard for golf club values since its 2004 inception.

PGA Professionals who use the PGA Value Guide benefit from national trade-in promotions, periodic trade-in bonuses and free exposure for their courses to millions of purchase-minded golfers.

More information:, 866.843.0262

TaylorMade’s Jon Rahm Caps Off 2017 Campaign in Style with Memorable Victory in Dubai

(RELEASE) - 23 year-old sensation Jon Rahm ended the 2017 European Tour campaign in spectacular fashion by sealing victory in the season-ending DP World Tour Championship in Dubai. Relying on a full 14-club bag of TaylorMade equipment, the Spaniard - who was named the Sir Henry Cotton Rookie of the Year earlier in the week - fired a final round 67 to finish on 19-under-par for the week, a shot clear of his nearest rival.

"It’s been an incredible year and to finish this way is a great achievement. I will enjoy the moment, but I want to keep working hard to improve my game and kick on again in 2018."
- Jon Rahm, following his third worldwide victory this calendar year

What You Need to Know:
- Rahm’s victory was his third this calendar year after turning pro in June of 2016, with previous wins coming in January at the Farmers Insurance Open and the Dubai Duty Free Irish Open in July.
- With an average driving distance of 313.4 yards, Rahm – using a '17 M2 driver set to 10.5* – led the field for the tournament. For the year, Rahm averaged a remarkable 311.9 yards off the tee.
- TaylorMade’s 2017 drivers have now accounted for 31 victories across worldwide tours this year, far outnumbering other manufacturers.
- In addition to his distance and accuracy off the tee, Rahm putted brilliantly all week, as he finished in the top three in both putts per green & putts per round categories, trusting his TaylorMade Spider Tour Red to make 24 birdies on the week.
- While ineligible to win PGA TOUR Rookie of the Year honors, Rahm’s performance during the year earned him the Sir Henry Cotton Rookie of the Year for 2017 on the European Tour.
- The victory is the third in four weeks for TaylorMade Tour staffers, following Justin Rose’s back-to-back wins in China & Turkey.
- Rahm now moves up to No.4 in the Official World Golf Rankings.

Jon Rahm's Winning Bag at the DP World Championship:
- M2 2017 Driver / 10.5°/ Aldila Tour Green 75X
- M1 2017 Fairway 15° / Aldila Tour Green 75X
- M1 2017 Fairway 19° / Graphite Design Tour AD DI
- P750 Irons / 4-PW / True Temper Project X 6.5
- Milled Grind wedges / 52° & 56° SB & Hi-Toe wedge / 60°/ True Temper Project X 6.5
- Spider Tour Red Putter
- TP5X Golf Ball (#10)

For more information on Rahm or any of TaylorMade's Tour staffers, visit

Kelsey Chugg Defeats Mary Jane Hiestand to Win 31st U.S. Women’s Mid-Amateur Championship

(HOUSTON, Texas) - The first stroke-play round of her U.S. Women’s Mid-Amateur Championship debut last Saturday didn’t go so well for Kelsey Chugg.

That’s not so well, as in a 13-over-par 85 on Champions Golf Club’s Cypress Creek Course. As in a closing stretch of 7 over par on her final six holes that left her “crying a little bit” in her car. But she spoke with her coach, Lynsey Myers, afterward and rebounded with an even-par 72 on Sunday to earn the No. 50 seed in match play. Four days and six match-play victories later, she is the 31st U.S. Women’s Mid-Amateur champion.

“I was pretty upset,” recalled Chugg, 26, of Salt Lake City, Utah. “I was playing pretty well coming into this and I was mad at myself. My coach said, ‘Just go practice; get your head in the game and get your tempo back.’”

From Sunday through Thursday, Chugg kept an incredibly even keel, never needing to play the 18th hole in any of her six wins. She defeated two of the three co-medalists (2015 champion Lauren Greenlief and Marissa Mar) along the way and capped her charge with a 3-and-1 victory on Thursday over No. 56 seed Mary Jane Hiestand, 58, of Naples, Fla. Her early stroke-play struggles seemed a distant memory, and she was still in disbelief after her victory earned her a berth in the 2018 U.S. Women’s Open at Shoal Creek, Ala. – the first player to take advantage of that recently announced exemption.

“It’s just been a crazy week – I can’t believe I pulled it off,” said Chugg, who is the membership director for the Utah Golf Association. “This is really exciting for me to be able to bring this home for Utah and the golf community there.”

Chugg’s victory dashed the hopes of Hiestand, who was bidding to become the oldest Women’s Mid-Amateur champion by six years. Hiestand’s run to the final was much more dramatic than Chugg’s – it included a pair of 1-up wins on Tuesday and two 19-hole victories on Wednesday, including a semifinal win over No. 4 seed Shannon Johnson, last year’s runner-up, which was capped by Hiestand’s 48-foot birdie putt on the first extra hole.

“I knew she was a seasoned player, and I heard she was a really good putter,” said Chugg of Hiestand, who was competing in her 43rd USGA championship. “She lived up to her name; on the first hole she drained a 24-footer for par, and it got to me.”

Chugg gathered herself and won Nos. 2 and 3. The third hole, a 352-yard par 4, provided the biggest swing of the match, as Chugg looked to be in trouble when a poor chip left her with a par putt from 38 feet. Hiestand was on in two, and her putt from just outside Chugg’s ball left her with a 4-footer for par. However, Chugg made hers and Hiestand missed, and Chugg had a lead she would never relinquish.

“She had a similar line to me [with her birdie putt], and I was like, I think I can make this,” said Chugg. “[Caddie] Chris [Schuhmann] and I agreed on the line, and I just said, keep your head down and hit the putt, and it went right in the center.”

Hiestand had chances on three consecutive holes – Nos. 7, 8 and 9 – to whittle her two-hole deficit, but every putt slid past the edge. Chugg cited her own up-and-down from a bunker on No. 7 that forced Hiestand to make birdie to win the hole. When Hiestand three-putted the par-4 10th hole for bogey as Chugg made a comfortable two-putt par, she was 3 down.

“I made nothing,” said Hiestand, whose previous best USGA finish was the semifinal round in the 2013 U.S. Senior Women’s Amateur. “All three of them were right over the edge of the hole. It’s a putter’s golf course and that’s my game. For me not to make anything is amazing, but you have those days.”

Hiestand slipped to 4 down after she missed the green long and left on the par-5 13th for a bogey and Chugg made a testing 5½-footer for par. Chugg suffered a couple of lapses on No. 14 (where a poor approach led to a double bogey) and No. 16 (she flew the green and failed to get up and down), but she was able to close out Hiestand on the 17th hole when her opponent three-putted and conceded Chugg’s short par putt.

“I think I just lost focus for a second on No. 14,” said Chugg, whose best previous finish in five USGA starts was the Round of 32 in the 2011 U.S. Women’s Amateur Public Links. “I was just happy not to have to play another hole, because I was leaking oil a little bit.”

“Kudos to her – she’s a real solid player,” said Hiestand. “She made everything today. That’s what it takes to win a championship.”

Chugg, who becomes the fifth player from Utah to win a USGA championship, was asked whether she might have snuck up on some of her opponents, most of whom might not have been acquainted with the former Weber State University player who has won her home state amateur title four times.

“It’s funny – on Tuesday when I was going to play Lauren Greenlief, [two-time champion] Julia Potter’s fiancé, Kiel [Bobb] told me, ‘That’s going to be a tough match – but she doesn’t know who she’s up against,’” said Chugg. “That gave me some confidence, him telling me that.”

A little confidence – along with that post-round discussion with her coach on Saturday – helped earn Chugg the Mildred Prunaret Trophy and a spot in the U.S. Women’s Open.

Both finalists are exempt into the 2018 U.S. Women’s Amateur at The Golf Club of Tennessee, in Kingston Springs, Tenn. Additionally, the winner receives a 10-year U.S. Women’s Mid-Amateur exemption, while the runner-up receives a three-year exemption.

The USGA relocated this championship from Quail Creek Country Club in Naples, Fla., to Champions Golf Club due to extensive flood damage from Hurricane Irma. The Women’s Mid-Amateur was originally scheduled to be played Oct. 7-12.

The U.S. Women’s Mid-Amateur is one of 13 national championships conducted annually by the United States Golf Association, 10 of which are strictly for amateurs.

Saturday, November 18, 2017

New Hybrid Jacket and Vest Offer Warmth and Stretch

(Missoula, Montana) – The Sun Mountain Hybrid is ideal for cooler days, combining the warmth of quilted body panels to keep the core warm and motion-friendly stretch panels for freedom of movement. Hybrid is available in jacket and vest styles for men and as a jacket for women. Retail prices are $119 and $149 for men’s styles and $139 for the women’s. For the retailer nearest you, call 800-227-9224 or visit

The men’s Hybrid Jacket and Vest feature windproof, quilted panels for warmth; stretch panels under the arm and through the elbow for maximize range of motion; DWR finish on the quilted panels for water resistance; stand-up, comfort collar; inside chest pocket and zippered, hand-warmer pockets; and locking zipper pulls. The men’s Jacket is available in royal, black or steel with a retail price of $149.99. The men’s Hybrid Vest is available in royal, black, steel or platinum for $119.99.

The women’s Hybrid Jacket is available in amethyst, black, or glacier/navy with a retail price of $139.99 and features an athletic cut; windproof, quilted body panels; stretch arm and side panels; two-way zipper; stand-up, zip-through collar with chin-guard; and zippered, hand warmer pockets.

For the Sun Mountain retailer nearest you call 800-227-9224 or visit

Friday, November 17, 2017

Product Review: Cobra King F7 Driver

The Cobra King F7 driver will change the way you play. Bold statement, but I can’t remember the last time a product came in for review that created so much buzz.

First off, never before have we seen a driver with so much diversity. The King F7 is billed as “3 Drivers in One,” but it’s actually more, thanks to the eight adjustable loft settings.

We’ll get to the lofts, but let’s focus on the “3” for a moment. That’s based on the three different center of gravity settings - front, back and heel. Depending on the position, the King F7 will produce three different ball flights.
1. Move the heavier 12g colored weight to the front position for a lower, penetrating ball flight with less spin and more roll;
2. Place the weight in the back position for a higher, towering ball flight with added spin for more carry; and
3. When moved to the heel position, it works to create more draw spin to correct a slice.

Changing the loft on the King F7 driver is simple
The trifecta of CG! Pick your position and fire away.

As for the loft settings, in only three steps you can adjust to these eight options: 9° / 9.5° / 9.5° Draw / 10.5° / 10.5° Draw / 11.5°  / 11.5° Draw / 12°. The three steps:
1. Remove the shaft insert with the provided wrench;
2. Rotate the shaft until your desired lost appears in the window; and
3. Tighten the screw. A noticeable click means the loft has been completed successfully.

Note: For each increased/decreased degree of loft, your trajectory will change +/- .7 degrees and your spin rate will change up to 300 rpm.

Testing the Engineering
For testing purposes, we tried each of the three CG settings at 10.5 degrees. For comparison, my current driver carries approximately 240 yards, has a spin rate around 3,000 rpm and launch angle of 12.

Cobra’s proprietary carbon fiber (TeXtreme ) allows for a lighter crown and moves more weight lower on the clubhead. This is done to increase distance and forgiveness.

With the CG weight in front, my carry remained around 240 yards, but spin rate dropped to 1,250 rpm and launch angle was slightly lower at 11.8 degrees. Total distance - normally at 260 yards - increased to 267 yards.

With the CG weight in the rear, carry increased to 246 yards and spin rate was consistently around 1,275 rpm. Launch angle moved back to 12 degrees, similar to the test driver.

With the CG weight at the heel, we saw carry distances and launch angle matching the test driver (240 yards and 12 degrees), but more spin (1,285) than the other two positions. The only negative of our session occurred here, with several snap hooks. That could be the added weight in the heel or user error, of course.

Another thing we noticed ... Off-center hits performed better than they did with the test driver. This could be a product of the larger “Sweet Zone” and variable thickness structure of the face that is designed to be lighter, thinner and hotter.

Track distance and accuracy with COBRA CONNECT
This is where I sound like an infomercial. BUT WAIT, THERE’S MORE!!!

Cobra has teamed with Arccos for unprecedented stat tracking. Forget tagging, as you can automatically track the distance and accuracy of each drive. With COBRA CONNECT, all you have to do is pair your club with the free Arccos Driver smartphone app to gather performance data. The app also provides GPS distances for more than 40,000 courses worldwide. Personally, I’ve used another stat-tracking system and always forget to tag before a shot, which throws off my numbers. COBRA CONNECT does it for you automatically.

The Cobra King F7 driver originally retailed for $349, but is now $100 cheaper because the company recently introduced the F8 line to the family (available in January 2018). Read about the new F8 technology HERE. If you can do without that and want to save some money, the King F7 is an excellent driver.

Cobra Golf Introduces F8 Fairways, Hybrids for Increased Distance, Versatility from Any Lie

KING F8 and F8+ Fairways & F8 Hybrids, and the industry’s first ONE Length Hybrid, Utilize Progressive Baffler Rails & 360 o Aero Technology for Unrivaled Performance

(Carlsbad, Calif.) - Cobra Golf, a leader in golf club innovation and technology, today introduced its highest-performing and most technologically-advanced KING F8, F8+ fairways, and KING F8 hybrids. Employing COBRA’s patented Dual Baffler Rail system, cutting-edge 360o Aero Technology, premium multi-material construction, and COBRA CONNECT Powered by Arccos, the F8 family of fairways and hybrids are COBRA’s fastest, most versatile and smartest yet.

The KING F8 and F8+ fairways are designed to provide golfers of varying playing abilities a choice between maximum launch and forgiveness in the F8 model, or tour preferred shaping with maximum workability and precision in the F8+ model.

The KING F8 fairways (MAP $249) incorporate an improved Baffler Dual Rail System with tighter-spaced rails with CG centered between the rails, reducing twisting and resulting in a higher amount of clubhead speed retained upon contact with the turf.

Progressive Rail Heights dependent on club loft, (shallower in the 3W and taller in the 5W) provide consistent turf interaction for sweeping or steeper attack angles. COBRA’s 360o Aero Technology incorporates an innovative system of lightweight aero trips strategically positioned around the perimeter of the face to improve drag reduction through the downswing for increased clubhead speed.

The F8 fairways feature a larger address profile that increases MOI for more distance and forgiveness on mis-hits and a shallower face that lowers CG for improved launch and speed. Additionally, a back CG weight helps promote a towering, forgiving trajectory from a variety of turf conditions.  For the first time, COBRA’s mainline fairways feature an ultralight 5-ply Carbon Fiber crown, which saves nearly 13 grams in weight compared to the previous steel version, to move the CG even lower for the ultimate in distance and spin performance. Rounding out the performance technologies, a forged 475 Stainless Steel face insert boasting COBRA’s patented E9 Technology, a variable thickness face construction designed with an elliptical pattern Sweet Zone, creates more hot spots farther away from the center of the face for more distance on heel and toe shots.

MyFly8 technology affords golfers the choice of eight loft settings in each of three different models (3-4, 5-6 & 7-8) to fine-tune launch conditions and maximize distance while a new Smart Pad created on the rail system, maintains a square clubhead at address. Below is a rundown of lofts available in each F8 model.

3-4 FWY: (13 o, 13.5 o, 13.5 o Draw, 14.5 o, 14.5 o Draw, 15.5 o, 15.5 o Draw, 16 o)
5-6 FWY: (17 o, 17.5 o, 17.5 o Draw, 18.5 o, 18.5 o Draw, 19.5 o, 19.5 o Draw, 20 o)
7-8 FWY: (21 o, 21.5 o, 21.5 o Draw, 22.5 o, 22.5 o Draw, 23.5 o, 23.5 o Draw, 24 o)

The KING F8+ fairways (MAP $249) provide all of the same incredible technologies as the F8, in a more compact head size that better players prefer. Furthermore, in F8+ the CG weight is front-positioned leading to a more penetrating ball flight to help higher swing speed players prevent ballooning, and to perform better in all weather conditions. MyFly8 with Smart Pad technology affords golfers the choice of eight loft settings in each of two different models (3-4 & 4-5) to fine-tune launch conditions and maximize distance while keeping the clubhead square at address.  Below is a rundown of lofts available in each F8+ model.

3-4 FWY: (12 o, 12.5 o, 12.5 o Draw, 13.5 o, 13.5 o Draw, 14.5 o, 14.5 o Draw, 15 o)
5-6 FWY: (16 o, 16.5 o, 16.5 o Draw, 17.5 o, 17.5 o Draw, 18.5 o, 18.5 o Draw, 19 o)

F8 Fairway:
Colors: Nardo or Black
Grip: Lamkin REL 360 (Tour Taper; COBRA CONNECT) – in Nardo or Black.
Stock shaft option: Aldila NV 2KXV Blue 70 shaft in Stiff or Regular versions in RH/LH.
At retail: Jan 12, 2018

F8+ Fairway:
Color: Nardo Grey Only
Grip: Lamkin Crosline 360 (Plus; COBRA CONNECT) - Nardo
Shaft: Aldila NV 2KXV Green 75 in X-Stiff, Stiff and Regular flexes in RH only.
At retail: Jan 12, 2018

Women’s KING F8 fairways (MAP $249) utilize all the innovative technologies present in the men’s models with higher lofts ranging from 17° - 27° across three models (3-4 FWY, 5-6 FWY & 7-8 FWY) to generate maximum launch for women’s swing speeds.  An oversized profile at address increases MOI providing ladies with much-needed distance, forgiveness and speed on off-center hits.
Colors: Black/Lexi Blue and Silver/Raspberry
Shaft: Aldila NV 2KXV 50 in ladies flex (RH/LH).
Grip: Lamkin REL 360 CONNECT in black or grey (to match clubhead color).

The KING F8 and F8 ONE Length hybrids (MAP $199) utilize COBRA’s Baffler Dual Rail System and a new Multi-Directional Crown Aero Technology to provide more speed, forgiveness and versatility than ever before.  Like the F8 fairways, the taller and tighter-spaced rails on the F8 and F8 ONE hybrids provide more leading edge bounce, to help the club stay lower to the ground for more consistent launch from a variety of lies.  The multi-directional Aero trips on the crown made of lightweight polymer ensure optimized aerodynamic performance while maintaining a lower CG for faster clubhead speed and more distance. A sleeker clubhead design features a lowered skirt and a shorter, skinnier hosel for an extremely low CG, while a fixed weight positioned low and back results in a high, towering ball flight that delivers the ultimate in launch and distance performance.

The F8 ONE LENGTH Hybrid delivers ultimate consistency and simplicity allowing golfers to utilize one setup and one swing from their hybrids down to their irons.  To achieve optimum performance at 7-iron length, lie and swing weight, the unique design of the F8 ONE Hybrid features an upright lie angle and a heavier head weight.  A larger internal weight pad allows the CG to be moved lower and deeper resulting in a higher flying trajectory that benefits golfers who struggle to hit their ONE Length long irons up in the air.

F8 Hybrids:
Colors: Nardo Grey
Offerings: 2H (17 o), 3H (19 o) 4H (22 o) and 5H (25 o) – RH/LH
*(2H and 5H are available in LH in custom only).
Shaft: Aldila Rogue Pro 75 graphite (Stiff, Regular and Lite).
Grip: Lamkin REL 360 (Tour Taper; COBRA CONNECT).

F8 ONE Hybrid:
Offerings: 3H (19o), 4H (22o) and 5H (25o) – in RH/LH
Grip: Lamkin REL 360 (Tour Taper; COBRA CONNECT) grip in blue & red
Shaft: Aldila Rogue Pro ONE Length in stiff, regular and lite flexes.

Women’s KING F8 hybrids (MAP $199) – utilize all the game changing technologies in the men’s’ versions.
Color: Black/Lexi Blue and Silver/Raspberry
Available in: 4H (22 o), 5H (25 o) 6H (28 o) and 7H (31 o)
Shaft: Aldila Rogue Pro 60 graphite in ladies flex in RH (*LH through custom)
Includes COBRA CONNECT Powered by Arccos
At retail: Jan 12, 2018

Golfers can now purchase the new F8 fairways and hybrids, along with the F8 driver and irons, to complete their fully connected set using the COBRA CONNECT Powered by Arccos system; the award-winning connected golf system helps players of all skill levels make smarter, data-driven decisions.  Electronically embedded sensors in the grip of each club automatically record the distance and accuracy of every shot so golfers can track their improvements round-to-round.  Using the COBRA CONNECT/Arccos 360 mobile app, users simply pair their clubs to receive detailed performance data and access to rangefinder GPS distances for more than 40,000 courses worldwide.

For more information on the entire KING family of products, visit Join the conversation using #CobraCONNECT or #KINGF8.

Bobby Weed Golf Design Wins BoardRoom Magazine 2017 “Excellence in Achievement” Award

Design firm honored for Course Architecture – Renovation

(PONTE VEDRA BEACH, Florida) – Bobby Weed Golf Design ( has won the 2017 “Excellence in Achievement” Award from The BoardRoom Magazine, in the category of Course Architecture – Renovation. The award will be presented at the CMAA 91st World Conference, to take place March 2-6, 2018, in San Francisco, Calif.

“We are honored to accept this award in recognition of our renovation work this past year,” said Bobby Weed. “My design partner, Chris Monti, and I have had the privilege of bringing to fruition some fine renovation projects, where the golf courses will serve their communities well far into the future.”

Among notable Bobby Weed Golf Design projects in 2017 were the completion of the renovation of the golf course and practice facilities at Pleasant Valley Country Club, in Little Rock, Ark., and a comprehensive renovation and repurposing of Greenacres Country Club, in Lawrenceville, N.J.

Also this year, Bobby Weed Golf Design completed a full bunker renovation at the Slammer & Squire golf course at the World Golf Village, in St. Augustine, Fla., where Weed returned after 20 years to the first layout he designed under his own banner. Simultaneously, a new relationship was begun with a redesign of the practice facility at Interlachen Country Club, in Winter Park, Fla.

For more information on Bobby Weed Golf Design, see

Deadline Nears for Ron Balicki Scholarship - for Aspiring Golf Journalists

(RELEASE) - The Ron Balicki Scholarship for aspiring golf journalists is dedicated to the memory of Ron Balicki for his lifelong commitment to covering the game of golf.

Few individuals have done more to bring exposure to college golf than Balicki, who passed away in 2014 after a battle with cancer. Since practically inventing the college golf beat while at Golfweek in 1983, Balicki became part of the fabric of the college and amateur game. He covered his first golf tournament in 1980 while with the Florida Daily News. He won first-place and third-place in Golf Association of America writing contests and won four first-place and numerous honorable mention awards with the International Network of Golf. Balicki also won three first-place awards from the Texas Golf Writers Association. He was a winner of the Golf Writer’s Association of America Jimmy D’Angelo Award and the Northwest Florida Sports Association’s Al Byrne Award, both of which are presented to a person for contributions, devotion and service to the organization and the community. In 2016, he was named to the Emerald Coast’s All Sports Hall of Fame in Fort Walton Beach, Fla., where he worked as a newspaper sports editor before joining Golfweek.

A 2010 inductee into the Golf Coaches Association of America Hall of Fame, Balicki covered every NCAA Championship dating back to 1985 and every GCAA National Convention since its inception until 2013, when the cancer that claimed his life prevented him from traveling. Dubbed "Wrong Ron" for his propensity to incorrectly pick the winner of the NCAA Championships and playfully teased for his uncanny ability to bring the rain with him to events he covered, Balicki was truly fond of the sport and people he covered and was loved back by the players, coaches and everyone involved with college golf. Truly one of the kindest men one could ever meet, Ron is greatly missed.

The first Ron Balicki Scholarship will be awarded for the spring 2018 semester; a $2,500 grant will be awarded to a deserving student. Beginning for the 2018-19 academic year, $5,000 will be awarded. Any college/university student at the undergraduate or graduate level or high school journalist may apply for consideration.

Follow this link for the nomination form:

Eagles, Birdies, and Pigeons Highlight 2018 French Lick Resort Golf Packages

New options add to the Buddy trip, couples, and girlfriend golf getaway experiences

(French Lick, IN) – One of the country’s premier historic golf destinations, French Lick Resort, nestled among the Hoosier National Forest in southern Indiana, has been a place that legends, champions, and golf aficionados have been experiencing since the early 20th century.

Serious golfers in the Midwest and nationwide seeking a historic golf adventure and experience the only golf destination in the world that features a combination of hall of fame designers Donald Ross and Pete Dye together with two historic hotels should consider French Lick Resort.

Golfers can now book 2018 golf packages, which includes a variety of new offerings along with its popular mainstays like the Hall of Fame and Donald Ross Experience packages. Whether it's a buddy trip, couples retreat, or a girls-getaway, you will find a package to suit your needs.

Eagles, Birdies, and Pigeons Package
Take your best shots on the golf course and now off the course with this ultimate experience that combines golf with the adventure of sporting clays on the new 73-acre shooting range. Located along the Lost River behind West Baden Spring Hotel, twelve stations offer a wide variety of targets and trajectories. This golf and sporting clays package includes two-nights lodging at either hotel, a day of golf on both the Donald Ross and Pete Dye courses together with a 50 target/50 shells sporting clays package on the day of arrival or departure. This package is available for groups of 12 or more.

French Lick Springs Hotel – starting at $737 per person based on double occupancy West Baden Springs Hotel – starting at $797 per person based on double occupancy Single occupancy rates available on request.

Hall of Fame Package
The resort’s most popular golf package and the best way to experience this award-winning golf destination includes playing the resort’s two legendary courses designed by Hall of Fame architects – Pete Dye and Donald Ross. Each are ranked among the Top 100 in America’s Greatest Public Courses and are currently ranked as the No. 1 and 2 Courses You Can Play in Indiana.

The package includes a one-night stay at either resort hotel, a day of unlimited golf on The Pete Dye Course, a day of unlimited golf at The Donald Ross Course, unlimited use of the driving range and practice facility, bag storage, and shuttle service.

French Lick Springs Hotel – starting at $559 per person based on double occupancy; or $649 per person based on single occupancy West Baden Springs Hotel – starting at $589 per person based on double occupancy; or $709 per person based on single occupancy A $30 forecaddie fee (per person, per round) is required at The Pete Dye Course and is not included in package pricing. Forecaddie available on request at The Donald Ross Course.

Donald Ross Experience
With over 100 years of history, The Donald Ross Course at French Lick offers the chance to experience golf the way it was meant to be played. Experience old-school links golf on a classic Ross course situated in the rolling hills of the countryside. This package includes two days of golf on The Donald Ross Course plus overnight accommodations at either resort hotel. Carts are included for all rounds, as is complimentary shuttle service to the course.

French Lick Springs Hotel – starting at $334 per person based on double occupancy; or $428 per person based on single occupancy West Baden Springs Hotel – starting at $354 per person based on double occupancy; or $468 per person based on single occupancy Forecaddie available on request at The Donald Ross Course.

The Pete Dye VIP Learning Experience
When it comes to a high-end exclusive golf experience and some of the best golf instruction in the country, French Lick Resort is one of the leaders, and they have now combined the two creating the Pete Dye VIP Learning Experience. Serious golf aficionados will spend four-nights at either hotel, three-days of golf on the Pete Dye Course, and four-hours of private personalized instruction at the Pete Dye range with top instructors and some of the leading swing technology to improve your game. Call for pricing.

For more information and to view additional golf package options, visit or call our reservation specialists at (888) 936-9360.

Audemars Piguet Ambassador Brendan Grace Wins at Home During the Nedbank Golf Challenge

Branden Grace wears a Royal Oak Offshore Chronograph

(Le Brassus) – Branden Grace won his eighth European Tour title on Sunday 12 November at the Nedbank Golf Challenge hosted by Gary Player in Sun City.

The final group composed of Grace, Victor Dubuisson and Scott Jamieson engaged in an exciting battle on the last day. The trio shared the lead with four holes to play, but an extraordinary 40-foot birdie putt on the 16th moved Branden to the winning score of eleven-under par, one shot ahead of Jamieson.

Branden hit all 18 greens in regulation and recorded a bogey-free final round as he became South Africa’s first home winner in a decade.

The 29-year old commented: "This is awesome. This is the one event that as a South African you want to win. It's Africa's Major for a reason and what a special place it is. There is a lot of history and a lot of great winners on the trophy and I'm very glad to be able to put my name on the trophy as well.”

This victory moved Branden not only into a tie for fourth on the list of all-time South African European Tour winners, but also into the top-10 of the Race to Dubai just before this week’s final event, and into the top-30 of the Official World Golf Ranking.

Fellow Audemars Piguet Golf Dream Team member Lee Westwood finished tied sixth at five-under par.

These results show once again the strength of Audemars Piguet’s golf ambassadors, who all embody the brand’s philosophy “To break the rules, you must first master them”: Ben An, Bud Cauley, Darren Clarke, Paul Dunne, Emiliano Grillo, Miguel Ángel Jiménez, Andrew Johnston, Romain Langasque, Renato Paratore, Ian Poulter, Xander Schauffele, Henrik Stenson, Vijay Singh, Andy Sullivan, Peter Uihlein, Bernd Wiesberger and Danny Willett.

Join the #APGolf discussion @AudemarsPiguet on Twitter and @AudemarsPiguetExperience on Instagram

For more information on Branden Grace, visit:

Spieth's Swing Coach Launches Digital Instruction Series

Cameron McCormick, Jordan Spieth’s Long-Time Swing Coach, Adds Instructional Television to His Resume with New Digital Series

(ORLANDO, Fla.) – The coaching tips that have propelled the careers of some of the world’s most successful golfers, including three-time Major Champion Jordan Spieth, are now available to any golfer through the video series, The Skill Code, hosted by 2015 PGA Teacher of the Year Cameron McCormick. The digital series is now available for download exclusively on Revolution Golf for a limited time before it airs on Golf Channel.

McCormick announced in October his first entree into televised instruction, becoming an official member of the team of expert instructors featured on Golf Channel and Revolution Golf. As part of the new multi-year relationship, McCormick will host The Skill Code instructional series – debuting on Revolution Golf as both a downloadable digital version and a DVD set – where he will share with golfers the knowledge he has cultivated over a 20-year coaching career, along with his creative approach to incorporating a wider perspective on what it takes to improve golf performance.

“I want to empower the average golfer with the means to not only understand but also apply concepts that I’m going to deliver in The Skill Code. Rather than hope and wish that there are great shots coming, to actually make it happen right now,” McCormick said during his appearance today on Golf Channel’s Morning Drive.  “So, we’ll call it ‘democratization’ of an understanding of those elements that give rise to really good shots.”

Watch a video clip of McCormick’s appearance on Morning Drive here.

The Skill Code comprises 12 episodes, with bonus content featuring an exclusive interview with McCormick, as well as five additional golf tips. Buyers also will receive an invitation to a live Q&A event in January with Revolution Golf instructors, as well as a discount on Revolution Golf+, the website’s subscription program offering member-exclusive content. The digital version sells for $47, with the four-disc DVD set selling for $57, plus shipping (shipping is free for RG+ members).

Golf Channel’s advanced production elements included the use of seven cameras and slow-motion video, as well as abundant graphics to help identify key message points and nuances to one of golf’s most complicated movements – the golf swing. In this exclusive video series, he shows viewers how to:
· Gain an extra 15-20 yards off the tee
· Build a solid swing that repeats
· Make the most of practice time
· Hit a power draw for extra accuracy and distance
· Build a short game to help save 5-10 shots a round in the next 30 days

In addition to Spieth, McCormick’s renowned roster of students includes more than 13 PGA, and LPGA Tour players, 10 of the Top-100 players in the World Junior Golf Rankings, and four of Top-100 players in the World Amateur Golf Rankings.